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adidas by UNDFTD FW18
09. 11 . 18

adidas Performance, Issue Type. Undefeated Action Capabilities.’ These are the words that appear printed across a selection of pieces in the latest collaboration between adidas and Los Angeles-based streetwear icons Undefeated. The purely functional, maximum-impact wording exemplifies the qualities that each brand brings to the partnership. It is a collection for those who push the natural strength of the human body to its limits, for those who won’t let anyone, or anything get in the way of their program. Equipment for those who run under midnight streetlights and train in the twilight of an emerging urban sunrise.

This idea is captured in both the bespoke, grayscale camouflage patterns that appear throughout the capsule and the campaign imagery itself, turning the lens on the boxing regime of Pedro ‘Lil Pete’ Duran, the California local who has been sponsored and supported by Undefeated since he was just twelve years old. The result is a synthesis of two worlds that require uncompromising commitment to succeed in, rendered in low-fidelity images that capture an intensely personal pursuit.

The function-first ideals of the collection are given clout through an all-star line-up of pioneering performance technologies. The footwear styles feature recent adidas advances including BOOST soles for ultra-responsive cushioning and Primeknit uppers that wrap the foot in adaptive, lightweight and comfortable support. Meanwhile the apparel range is precision-tailored for beating personal goals and conquering urban environments.

The adidas by Undefeated FW18 Collection Launches Friday November 9th at limitEDitions Barcelona.
adidas Ultraboost x Undefeated
BC0472
Core Black/Core Black
adidas Ultraboost x Undefeated
CG7148
Clear Onix/Clear Onix
adidas Pureboost RBL x Undefeated
BC0473
Core Black/Core Black

adidas Pureboost Go x Undefeated
BC0474
Core Black

adidas Ultra Short x Undefeated
DN8773
Shift Grey

didas Ultra Short x Undefeated
DN8774
Cinder/Utility Black

adidas ASK Tech HEAT Tee x Undefeated
DN8785
Solid Grey/Utility Black

adidas ASK Tech HEAT Pant x Undefeated
DN8784
Solid Grey/Utility Black

adidas Tech Hooded Sweatshirt x Undefeated
DN8783
Dark Grey Heather

adidas Tech Sweat Pant  x Undefeated
DN8778
Dark Grey Heather

adidas Running Crewneck Sweatshirt x Undefeated
DN8780
Clear Onix

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