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28 . 07 . 18

adidas Consortium Energy Boost x Concepts "Shiatsu"

The  Boston-based,  internationally-renowned  sneaker  emporium  Concepts presents  its  take  on  the  first  adidas  model  to  have  featured  BOOST technology,  the  Energy  Boost.

This  irreverent  new  interpretation  alludes  to  both  classic  sporting colorways  and  the  infamous  Chinatown  massage  parlors  of  Concepts’ hometown.

adidas  Energy  Boost  was  the  first  model  to  feature  BOOST technology.  With  BOOST’s  innovative  use  of  micro-EVA  cells  to  absorb and  recycle  impact,  it  has  been  at  the  forefront  of  a  revolution  in adidas’  range  of  running  shoes  for  half  a  decade  now.  The  TechFit uppers  mirror  the  pioneering  technology  in  the  sole,  offering  precision-engineered  support  and  flexibility  in  equal  measure.

adidas Consortium Energy Boost x Concepts

A  fitting  celebration  of  the  Energy  Boost,  a  shoe  designed  with  long-distance  runners  in  mind,  comes  from  Boston’s  Concepts.  Just  as  their hometown  marathon  is  revered  by  runners  around  the  globe,  so  too  is the  Concepts  store  among  sneaker-heads  from  all  over  the  world.  At first  glance,  their  take  on  the  Energy  Boost  draws  on  the  sporting heritage  of  adidas’  iconic  tennis  shoes,  the  brilliant  white  base  and green  accenting  calling  to  mind  the  famous  adidas  Stan  Smith  model in  its  original  colorway.  The  athletics  club  mood  is  further  enhanced  by the  use  of  a  towelling-effect  Primeknit.  As  with  many  of  Concepts’ shoe  collaborations  however,  the  shoe  is  also  a  tribute  to  their  own local,  New  England  heritage.  For  this  Energy  Boost,  that  means  subtle nods  to  the  infamous  massage  parlours  found  in  Boston’s  Chinatown  – places  that  one  might  also  associate  with  towelling.  The  sporting  green accents,  most  noticeable  on  the  three  stripes  and  marbled  outsole,  are rendered  in  an  opulent  jade  tone  often  found  decorating  the  parlors.  It is  a  further  blurring  between  pristine  sports  performance  and  gritty urban  experience  that  results  in  a  deceptively  intriguing  lifestyle  version of  the  Energy  Boost.

The adidas Consortium Energy Boost x Concepts will launch on Saturday 28th of July at limitEDitions Barcelona.

Diadora Heritage up with Italian brand LC23 for another capsule collection. Things turn Cosmic as LC23 look to Saturn & the Earth for inspiration.

First up is the "Saturno" constructed from a rich and colourful blend of cord, leather and neoprene. A bold and cosmic array of colours come together in harmony to colour block the upper. Which is balanced on Didadora's signature neutral sole unit.

The "Terra" uses a bold pony hair like material application finished in luscious green to reflect the grass of the earth on the midsection. Contrasted with a leather branding stripe finished in a water blue. Further earth themed tones are supplied via a sandy pink suede heel wrap, brown leather heel tab and navy suede toebox. A white leather perforated vamp provides contrast and sets off the upper.

Both the "Saturno" & the "Terra" Diadora N9000 x LC23 will launch on Friday 27th of July at limitEDitions Barcelona.

Diadora N9000 "Saturno" x LC23
Wild Dove

Diadora N9000 "Terra" x LC23
Green Botanic

adidas Futurepacer
July 14, 2018

adidas transforms the classic Micropacer into the sneaker of tomorrow with a premium re-tool and recalibration of form and materials. The forward-thinking Futurepacer arrives, ready to be put through its paces with the addition of adidas’ classic Boost sole unit.

Taking the DNA of its iconic Micropacer Running shoe. (First launched in 1984 with its built in step counter).  With that of the Sleek & modern classic, the NMD.

The results are a shoe as bold as both its predecessors. Featuring Call outs to the micropacer with a tongue cover and toebox produced in soft leather. Reatining it's sharp shape from the NMD these futurepacers feature a full length boost sole with added Sole counters along the unit as a direct call back to the micropacer.

The adidas Futurepacer will launch on Saturday the 14th of July at limitEDitions Barcelona.

adidas Futurepacer
GreOne/Footwear White/Core Black


For their first collaboration since 2016, adidas Consortium and Japanese sneaker legends Mita join forces on two new footwear styles. Each shoe is inspired by the eye-catching interiors of the Mita store and its Tokyo surroundings.

One of the most memorable collaborations from the 2016 adidas Consortium ‘World Tour’ saw the Tokyo-based retailers Mita breathing new life into a rugged 90s style, the SeeULater hiking shoe. Their latest team-up sees Mita applying their well-honed eye to one of the most enduringly iconic sneakers from the adidas stable, alongside anew take on a future-classic. This time, rather than looking to the great outdoors for inspiration, Mita and adidas Consortium have focused on the details and surrounding streets that have made the Mita store a must-visit destination for sneakerheads.

The NMD TS1 PKI is an evolved take on one of adidas’ most contemporary styles. Featuring primeknit uppers, BOOST soles and a pull tab lacing system/heel tab combination, the sneakers are perfectly suited to the hustle and bustle of contemporary Tokyo. The uppers also feature a tonal mesh pattern that calls to mind the wire cages famously used to display each footwear style sold within Mita.

adidas Consortium NMD_R1 STLT x Mita Sneakers
Core Black/Core Black/Footwear White

The Mita iteration of the Stan Smith arrives in a black and white colourway, rendered in premium leather uppers with a contrast sole. A host of blacked-out tonal additions, including heel tabs and metal side-zips, are offset by white text that runs downs the entire length of the tongue and across the heel. For the uninitiated, the text might look like an arbitrary sequence of numbers and letters – in actuality, they are the geographic coordinates for both the Mita store in Tokyo and the adidas headquarters in Germany.

adidas Consortium Stan Smith x Mita Sneakers
Core Black/Core Black/Footwear White

Together, they exemplify the Consortium mantra at the heart of this and many other collaborations:
“The Respect is Mutual.”

The adidas Consortium x Mita ‘Cages and Coordinates’ pack is available on 14th Junly at limitEDitions Barcelona.

adidas by Raf Simons Replicant Ozweego –  Belgium Version
Launching Thursday, July 12 , 2018

A European follow up to last week’s US-remix, the cult Ozweego sneaker arrives in a ‘Belgium’ colourway.

Inspired by Raf’s homeland, the deconstructed wonder stays big-and-bold with its patriotic colour palette; the futuristic two-layered mesh and synthetic upper arrive in statement black, with an EVA heel cap in gold and rubber outsole in signal red; a contemporary reimagining of the Belgian flag.

Born in Belgium and now residing in New York, Simons made nods to his new home in America with the US edition but assures the world that he’ll never forget his roots with the new colourway, which arrives in an exclusive boxed set and includes three sets of geometric-printed socks.

The RS Replicant Ozweego pack – Belgium Colors edition receives a selective retail introduction at only 50 stores  worldwide on the 12 of July. Available at limitEDitions Barcelona.





Taking inspiration from the unconventional to create the unthinkable; adidas resist the expected with the launch of their ZX_500_RM sneaker.

Breaking tradition, the ZX brings back the OG ZX_500 with some of today’s most advanced Three Stripes technologies – pairing the ’84 design with the energy-returning BOOST sole.

True to its running heritage, finish first and stay empowered.

The adidas ZX_500_RM is available on 7th July at limitEDitions Barcelona.

adidas ZX 500 RM

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